If you have been drinking something that can jellied a mouse try an Organic Soda Instead!
A curious news is bouncing around the globe in the last days. A men from Illinois, Ronald Ball has filed a lawsuit against Pepsi claiming a mouse was found in a can of Mountain Dew bought in 2009 from a vending machine.
The new itself is disgusting and of course has caused no small trouble to Pepsi public image. Are they really so careless and not clean in their factories?
But the real surprise in this case is the defensive thesis held by Pepsi. In fact the american drink giants sustained that it is impossible to find a mouse in a can as Mr. Ball has claimed, simply because it would have dissolved into jelly.
This aswer opened an alarming scenery on the real content of soft drinks expecially in the USA. In fact the reason why the mouse would have dissolved is that 10% of sodas in USA contains BVO better know as Brominate Vegetable Oil.
BVO is a chemical substance registered as flame retardant for plastic but since 1931 which, especially in the US, it was massively used in soda drinks. In 1977 the U.S. Food and Drug Administration fixed a “safe” limit for the use of BVO and other carcinogens substance. The reason behind the use of this unhealthy chemical substance is that it helps to produce a cloudy apparence of the drink that make it cooler and more appetible for the consumers, usually teenager and gamers that use it as energy drink.
The real risks behind the overexposure to bromine are from skin lesions to severe neurologic disorder. And of course cancer.For these reasons the use if BVO is currently forbidden in Europe and Japan.
The list of drink that actually in the US contains BVO are some of the most famous brands:
Mountain Dew (Pepsi Group), Squirt (Dr. Pepper Snapple Group) , Fanta Orange (Coca Cola Group), Sunkist Pineapple (Sunkist), Gatorade Thirst Quencher Orange (Pepsi Group), Powerade Strawberry Lemonade (Coca-Cola Group) and Fresca Original Citrus (Coca-Cola Group).
This specific case opened again the debate about the use of chemical substance in food or drinks and the effective awareness of the consumer about the potential risk of this substance for their health.
Probably the BVO used in soft drink is note to the experts or to the big players in the market but the most of the costumers are nor aware about what kind of substance their favorite drinks can contain and what is the real damage that it can cause.
If we look at the list of food additives that are legal in the European Union we also discover that the regulation is pretty good and the food and drink producers are oblige to specify the use of every additive.
Our suggestion is to try Organic Soda drink. You can try some interesting flavor with Jones Soda products, Fizzy Lizzy or Steaz.
If you want discover more, here an article from “Organic -Nature – News.com“.
Maybe they will not have the fancy cloudy appearance but surely they will not hurt your health and stomach!!
